Should Your Organization Start a Capital Campaign?
What is a capital campaign?
A capital campaign is usually a project started to raise funds for a specific goal with a defined start and end date. Often, they focus on a brick–and–mortar project, such as expansion or construction of a new building.
Setting up a capital campaign has a lot of behind the scenes work but can drive major donors to your organization. Read our blog post on starting a capital campaign here.
How do you start a capital campaign?
Driving new donors sounds great, but what goes into starting a capital campaign? In addition to creating a detailed plan (we recommend Donor Search’s comprehensive guide), consider the questions below before starting a capital campaign.
Does our organization have the resources to run a capital campaign?
Do we have prospective leadership gifts for this project?
Deciding to run a capital campaign can be an excellent way to raise significant funds for an important project and increase interest in your organization from new donors.
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