Julep Guide
Recurring Donations:
The Investors Behind Your Nonprofit
Download our free guide on why you need recurring gifts.
Recurring giving programs are the backbone of a sustainable fundraising strategy. They ensure a predictable cash flow, enabling your nonprofit to plan with confidence for staffing, overhead, and programs. Here's why they're essential:
Predictability: Recurring gifts forecast monthly cash flows with greater accuracy.
Cost-Effective: Recurring gifts lower fundraising costs by reducing the frequency of appeals.
Long-Term Support: Recurring gifts transform one-time donors into lifelong supporters.
Donors appreciate the simplicity and impact of recurring gifts. With a program like Julep, set up is a breeze, and donors appreciate the enhanced convenience.
Benefits for Donors
Higher Retention: Over 80% of recurring donors continue their support after a year.
Greater Impact: Recurring donors typically give 42% more annually than one-time donors.
Demographic Appeal: Recurring donations are popular among Millennials and Gen Z, who appreciate the flexibility and familiarity of digital transactions.
Learn the Steps to Building a Solid Recurring Giving Program
Your efforts in building a solid recurring giving program are an investment in the future of both your nonprofit and the causes you champion. By treating recurring donors as key investors, you create a community of committed supporters who see the tangible impact of their contributions.