Watch the Webinar:
Keeping Giving Tuesday Donors Engaged

63% of Giving Tuesday donors will never contribute again. You worked hard to make Giving Tuesday a success. Watch Julep’s free webinar to learn the steps needed to convert these one-time donors into long-term relationships.

63% of Giving Tuesday donors will only give one-time.

Now in its 8th year, Giving Tuesday is anticipated to beat last year’s record of $400 million globally. While the day-long event is great for drawing attention to nonprofit needs while people are focused on holiday shopping, Giving Tuesday donors are different from regular donors. Very few Giving Tuesday donors will ever make a second donation. Why do 63% of Giving Tuesday donors only participate on that event? How can you convert them from one-time donors to a long-term relationship? This webinar from Julep addresses the next steps you need to take when following up with Giving Tuesday donors.

This video was recorded on December 3, 2020.