Julep’s Blog
Giving Tuesday – 4 Factors Most People Overlook
What are your plans for Giving Tuesday? It’s easy to dismiss the idea of creating a separate strategy for the day and simply plan general Giving Tuesday messages across all channels and networks. While it’s tempting to use a one-size-fits-all approach, spending an hour to sketch out a plan will make your Giving Tuesday more effective and efficient.
A Flexible CRM for a Changing Time
Have you noticed how the nonprofit and philanthropy sectors are changing? Here’s how Giving USA recently described this year:
The plates of institutional giving are shifting under our feet. 2020 is proving to be a year of seismic events—the COVID-19 pandemic and resulting economic fallout, the mainstreaming of Black Lives Matter as a global movement, a U.S. presidential election that we can expect will impact nonprofit fundraising more than in other election years—that are changing life, and also philanthropy, as we’ve known it.